As Sanrio’s flagship character since 1974, Hello Kitty is the embodiment of kawaii or Japanese cute. But her appeal goes further than children’s lunch boxes and pencil cases. The little white cat’s logo can be found on all sorts of consumer products.
As a brand, Hello Kitty seems to be recession proof. In 2008 Sanrio Luxe opened in New York’s Time Square. The name says it all – diamond studded watches, designer fashions, high end cosmetics, and more all with the Hello Kitty logo. Staff can barely keep the shelves stocked.
According to her official bio, Miss Kitty White was born in 1974, but she definitely looks much younger. Her baby doll looks remind people of their childhood, making her appeal universal. Neither children nor adults can resist her cuteness.
With so much exposure, you might think there’s a danger of over saturation, but so far the world has not yet had enough of Hello Kitty. She was one of the most popular characters at the most recent Macy’s Thanksgiving Day Parade.
Big girls like Hello Kitty too. They also like bling. This little piece of ice will let you kill two birds with one stone. How cool are these classic earrings combined with the kawaii of Hello Kitty? You can’t go wrong with this one.
Hello Kitty Bedding
Hello Kitty bedding is always a hit because the lucky recipient literally gets to envelope themself in cuteness all night long. You’re bound to wake up on the right side of the bed when you sleep with Kiti howaito as she’s known in Japan.
The Japanese government has also embraced Hello Kitty by making her the official ambassador of tourism to China and Hong Kong. In 2004 and 2008 the Japanese postal service issued Hello Kitty official postage stamps. It seems Hello Kitty is a popular item on many wishlists.